The regional residential development team of global property consultancy Knight Frank has been appointed to market a significant land investment opportunity, forming part of the highly anticipated Golden Valley development in west Cheltenham.
The site, known as Whitehall Farm, comprises 170 acres of agricultural land. The area forms part of a major urban extension allocated within the adopted local plan, offering the scale and flexibility to deliver a comprehensive new community.

The wider masterplan benefits from resolution to grant planning permission from Tewkesbury Borough Council and Cheltenham Borough Council for up to 1,100 homes, including a 60‑bed extra care or retirement living facility, subject to the completion of the Section 106 agreement. The permission also includes a new primary school, community hub, commercial space, sports pitches and extensive green infrastructure.
The site is now being brought to market by Knight Frank with offers invited for either the first phase comprising approximately 370 new homes or the whole site of 1,100 dwellings.
Located adjacent to the emerging Golden Valley Innovation District, the site sits at the heart of one of the region’s most ambitious regeneration programmes.
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The Golden Valley project is set to deliver a new cyber innovation ecosystem linked to GCHQ, alongside employment space, public amenities and housing – marking a major step forward in Cheltenham’s long‑term growth strategy.
Jonathan Wish, partner in development land at Knight Frank, said: “We’re really excited to be bringing the first phase of this landmark project to the market. The innovation behind Golden Valley marks a huge moment in Cheltenham’s history, and the site’s position right next to the emerging cyber district makes it genuinely unique.
“With clear growth ambitions for the area and planning consent already in place, this is a fantastic opportunity for a developer to help shape the town’s next chapter.”
